We recently met entrepreneurs in Delhi and Hyderabad this week to assess opportunities for the MVP programme. We came back with a lot of learnings and are grateful to founders for wanting to partner with us.

Sharing some aspects across meetings which made them click:

The best founders translate their passion into an interactive discussion:

Passion and enthusiasm are contagious. Investors want to see that you truly believe in what you're building and that you're willing to put in the hard work to make it a success.

Concretizing Motivation:

While passion is essential, it's equally important to ground it in concrete reasons. Clearly articulate why you are pursuing this venture and why it matters to you. Connect your personal experiences, values, or a problem you've personally encountered that your business aims to solve. This personal connection will add depth and authenticity to your pitch.

Share Your 'Why':

Investors not only invest in the 'what' and 'how' of your business but also in the 'why

Communicating the Team's Strengths:

The above prologue should naturally extend into why this team is the best-placed to solve for this opportunity. Highlight the qualifications, expertise, and relevant experience of your team members. Emphasize how their skills complement each other and contribute to the success of your venture.

Anticipate Questions and Objections: During your investor meeting, it is important to anticipate questions and objections that investors may have. Anticipate these queries and prepare thoughtful, well-researched responses. Address potential objections upfront, highlighting your mitigation strategies and your ability to adapt to market challenges.

Additionally, it is beneficial to have data and evidence to support your claims and projections. This helps to build credibility and trust with potential investors.

Showcase Traction and Milestones:

Investors are more inclined to invest in ventures that have shown early signs of success or achieved significant milestones. Highlight any traction you have gained, such as customer acquisitions, partnerships, or revenue growth. The best way is to present a 2 -3 metrics which provide tangible evidence of your ability to execute your business plan and convince the investor that you are making progress towards your goals